Check out my favorite list of tips.
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1. Every business has a story. What’s yours? Share it in a way that attracts clients and encourages prospects to take action.
2. Go above and beyond on your original content and be consistent with it. When it works, it’s the gift that keeps on giving.
3. In social media, content leads to conversation, conversations build relationships, and relationships result in ROI.
4. Social media is virtual networking. Take the time to build relationships just like you would face to face.
5. Start small. Work to increase engagement with those who have connected with you and figure out what types of content will get them to like, comment, and share.
6. Quality trumps quantity. Pick one or two social media platforms, and devote yourself to learning about them and using them well.
7. Find a trusted friend who also has a business that has been using a social media channel and start learning from them.
8. Reach out to your best customers first (and worry about finding new customers after you are established) and let their enthusiasm help catapult your sustained success.
9. Be a lurker in social media before diving in to learn the ropes and create a strategy that will work for your biz.
10. Visuals are easier to relate to than text so include images in your content that can be shared across other networks.
To Your Success,
Teddi